THE name of Croydon's newest beer has been chosen – thanks to an Advertiser reader.
Dozens of entries were received in our bid to find a new name for the Cronx Brewery's latest ale, which will be hitting the pumps early next month.
And with everything from "Crocus" and "Eagle Flyer" to "Crog" and "Chicken Bones" rejected, Dawn Assefa's suggestion of Nektar was chosen as the winning name.
The ale is the sixth brew to be launched by the New Addington-based-Cronx, which has gone from strength to strength in the year since it launched Croydon's first brewery in 60 years.
The chosen name reflects the ale's Polish roots, according to Cronx co-owner Mark Russell.
He told the Advertiser: "We got so many entries for the competition but as soon as we saw Dawn's idea it stuck in our head.
"We wanted a name that fitted with our branding while also suiting the beer, which is made using the Polish hop Marynka.
"That's why Nektar is such a good name; it is the Polish spelling but it also fits in with us and it sounds delicious!
"A lot of other names we received were quite traditional, and although some were good, this was the obvious winner."
The victor will get to enjoy a brewing day at The Cronx HQ in Vulcan Way, as well as receiving a special presentation box of three bottles of beer.
Nektar, a pale ale of about 4.5 per cent volume, is to be launched at pubs across the borough and beyond in May.
The Cronx, led by Mark and co-owner Simon Dale, has enjoyed huge success since brewing its first beer in August last year, with its ales now on sale at pubs across London, as well as other locations including Crystal Palace's ground Selhurst Park.
Mark added: "We've done better then we expected; in fact we didn't have enough space to keep up with demand, but we bought another fermenter last week which means we can now keep up and experiment a little more.
"Nektar will be our sixth beer and we are also launching another one at the same time, so it's a very exciting month for us."
After hearing she had won our competition, Dawn, 48, from Coulsdon, told the Advertiser: "I'm really thrilled. I knew I had chosen a damn good name but I wasn't expecting to win at all.
"It's really great to win and I can't wait for my brew day.
"It will also be great to see the name that I've chosen on the bottles."
